10 Biggest Benefits to Teams Joining REAL Broker
REAL Broker is a cloud based real estate brokerage, and we have many advantages over traditional franchise brokerages. These are especially important for real estate teams and team leaders.
As an agent you’re always looking for ways to grow your business, increase your income and stay ahead of the competition. Joining a brokerage like REAL Broker can give you many benefits to help you achieve that.
Here are the top 10 reasons teams should join or start with REAL Broker.
1. Agent Training
Training agents is a time consuming task for team leaders but it’s so important for agent productivity. REAL Broker takes this burden off your shoulders by providing extensive training resources. They have over 170+ online courses, 20-30 live training sessions per week and several masterminds. Team leaders can use these resources to ensure their agents get the training they need without having to spend their personal time.
2. Agent Support
REAL Broker has multiple levels of support:
Level 1: Immediate help through a support phone number in the agent’s app.
Level 2: Direct access to brokers for local policy or contract questions.
Level 3: Workplace Groups for business growth tips and collaboration.
Level 4: Online resources, tutorials, FAQs, branding guidelines and video guides.
This support system means the agent experience is better and team leaders have more time to focus on the money making activities.
3. Technology
Joining REAL Broker provides access to advanced technology tools:
Agent App: Tracks business performance, transactions and support.
RE Zen: A desktop dashboard to manage transactions, production numbers, stock, revenue share and more.
Workplace: A platform for community engagement, training sessions, masterminds and networking.
Chime: A powerful CRM and website tool available to REAL agents for $40/month.
Team leaders get additional income through revenue share. By bringing their team to REAL, leaders get 5% of each team member’s commission until they cap, up to $2,000 per capping team member per year. This can be a lot of extra income as the team grows and attracts new agents.
Team members also get revenue share and can earn $8,000 to $12,000 per year by bringing 2-3 agents to REAL. This is a big incentive for agents to stay with the team and increase retention rates.
Team members can earn free stock through three ways:
Capping: Team members with a $6,000 cap can reach this easily.
Sponsoring Agents: Get free stock when the new agent closes their first transaction.
Stock Purchase: Buy stock from commissions and get up to 30% bonus stock.
Team members at REAL Broker have a lower cap of $6,000 so they keep more of their earnings. This lower cap can mean a lot more income compared to other brokerages and is a big selling point for agents.
REAL Broker has three team structures:
Domestic Team: Two family members acting as one agent with one cap.
Standard Team: A team leader with full cap and team members with half cap.
Marketing Group: Flexible arrangements where each member has full cap and agreements are not reviewed by REAL.
9. Easier for Team Leaders to Hit Elite Agent Status
Team leaders can hit Elite Agent status more easily and earn up to $24,000 in free stock per year. The requirement to hit this status is to pay $6,000 in post cap transaction fees which can be met by the team’s transactions collectively so it’s more achievable.
10. Joint Venture Opportunities
REAL Broker has joint venture opportunities in REAL Title. Team leaders can own part of the title company and get quarterly profit payouts. Teams using REAL Title increase these profits and leaders can buy more shares than solo agents.
Why Teams Are Joining REAL Broker?
According to a survey by Real Trends, 75% of real estate teams are looking for a brokerage that offers a more competitive commission split. REAL Broker's 85% commission split is a major draw for teams looking to increase their earnings.
REAL Broker has everything teams and team leaders need: training, support, tech and financials. That’s why teams are choosing REAL Broker.
Real Broker. (n.d.). Commission Plan.
Real Trends. (2022). 2022 Real Estate Teams Survey.
National Association of Realtors. (2022). 2022 Member Profile.
