REAL Broker's Commitment to Diversity, Equity, and Inclusion: A Culture of Belonging

I’ve been in the real estate business for a while now and I’ve seen my fair share of brokerages. What sets REAL Broker apart is their DEI. It’s not just a buzzword for them, it’s a core value that’s ingrained in the company. But what does that look like in practice? Let me show you my experience with REAL Broker and how their DEI is real.

From the moment I joined REAL Broker I could tell. The onboarding was smooth and I was plugged into a diverse and vibrant community. REAL Broker goes out of their way to make every new broker feel important and supported no matter what their background. That first experience set the tone for my time with the company and confirmed I made the right decision to join an inclusive brokerage.

First of all I was blown away by the diversity within the company. REAL Broker actively recruits and promotes people from all ethnicities, genders and backgrounds. This isn’t just for show, it’s a commitment to equal opportunities for all. Seeing people who look like me and come from similar backgrounds in leadership positions is super inspiring and motivating.

REAL Broker knows that promoting DEI isn’t a one time effort but an ongoing journey. They have regular training sessions and workshops on diversity, equity and inclusion. These sessions are designed to educate brokers on the importance of DEI, challenge biases and foster a culture of understanding and respect. Through these I’ve gained valuable insights and tools to better serve my clients and contribute to a more inclusive industry.

REAL Broker’s commitment to DEI extends to their business practices as well. They make sure their marketing materials, communication strategies and client interactions are inclusive and respectful. That means using language that’s welcoming to all, representing diverse communities in marketing campaigns and being mindful of cultural sensitivities. By incorporating inclusive practices into every part of their business Real Broker is setting the bar high for the industry.

A Diverse Workforce, A Stronger Industry

REAL Broker believes a diverse workforce means a stronger and more innovative industry. By bringing in people from different backgrounds, perspectives and experiences we create a more vibrant and inclusive space for agents and clients.

• Recruiting and Retaining Diverse Talent: We actively go out and recruit agents from diverse backgrounds to build a team that mirrors the communities we serve.

• Inclusive Workplace Culture: We cultivate a culture of respect, inclusivity and belonging where everyone feels seen and heard.

• Mentorship and Support: We have mentorship and support programs to help diverse agents succeed and reach their full potential.

Equity in Action: Creating Fair Opportunities

REAL Broker is committed to creating a level playing field for all agents. We believe in equal opportunities for success, regardless of background or circumstances.

• Fair Compensation and Benefits: We offer competitive compensation packages and benefits to all agents, ensuring equitable treatment.

• Access to Resources: We provide agents with the tools and resources they need to succeed, regardless of their experience level or background.

• Addressing Bias and Discrimination: We have zero tolerance for discrimination and harassment, and we provide training and resources to address these issues.

Inclusion for All: A Culture of Belonging

REAL Broker strives to create a workplace where everyone feels valued, respected, and included. We believe that diversity of thought, experiences, and perspectives leads to innovation and successs

• Employee Resource Groups: We support employee resource groups to create a sense of community among diverse employees.

• Inclusive Language and Communication: We promote inclusive language and communication to create a warm welcome for all.

• Accessibility: We make our workplace accessible to all employees, no matter what.

Beyond the Office: Serving Diverse Communities

REAL Broker's commitment to diversity, equity, and inclusion extends beyond our own workforce. We are dedicated to serving diverse communities and promoting fair housing practices.

• Community Partnerships: We collaborate with organizations that promote diversity, equity, and inclusion in the real estate industry.

• Fair Housing Training: We provide comprehensive fair housing training to all agents to ensure they are equipped to serve clients from all backgrounds.

• Advocacy for Inclusive Policies: We advocate for policies that promote fair housing and equal opportunity for all.

REAL Broker is committed to building a more just and equitable real estate industry. By fostering a diverse and inclusive workplace and serving diverse communities, we are creating a better future for everyone.

If you're looking for a brokerage that truly values diversity, equity, and inclusion, I encourage you to consider REAL Broker. Let's work together to create a more equitable and inclusive real estate industry.

Ready to be part of something bigger? Schedule a free 1-on-1 video call today to learn more about REAL Broker's commitment to diversity, equity, and inclusion.